top of page
CASE STUDY
Swimwear
store
The Amazon Fashion Swimwear store features stories to promote products for customers to purchase the swimwear experience for their summer escape.
Objective:
Create an inspirational Swimwear Store allowing women to find the perfect bikini/swimsuit for the summer.
-
Collaborate & lead the strategy with the content team
-
Wireframe creation
-
Brand identity
-
Lead on the visual concept
-
Selection of products
-
Art direct on the shoot
-
Mark-ups for retouching
-
copy check, consistency in 5 languages
-
Lead on ensuring the visual aesthetic and tone-of-voice are designed to the highest standards.
Visual design
Art direction
Brief
Sport's shoe pages Men + women + kids refresh the sports shoe page
- create a visual concept for skills for all the pages
- Shoot and art direct stills
- create the graphics for each topic and gender
- colorful
- sporty, fun, crops, dynamic, engaging
Copy
Design
Wireframe
Contact sheet
Live
bottom of page