PROJECT

Georg Jensen

 

Exclusive collaboration, Amazon Fashion and Georg Jensen a feature for customers to discover the ultimate in fine Scandinavian jewellery online. 

GJ_4.jpg

Objective:

 

Create a visual identity to feature the Exclusive Collaboration between Amazon Fashion and Georg Jensen.

  • Collaborate & lead the strategy with the content director.

  • Wireframe creation

  • Brand identity 

  • Lead on the visual concept

  • Selection of model, styling, clothing

  • Art direct on model-fashion jewellery shoot

  • Mark-ups for retouching 

  • copy check, consistency in 5 languages

  • ensure the visual aesthetic and tone-of-voice are designed to the highest standards.

Visual design

Art direction

Visual design &

development