Objective:

 

Campaign to promote monthly, the new season line and trends for SS17/18 Jewellery and Watches on Amazon Fashion 

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• Leading the creative concept for photoshoot and design

• Leading the collaborating & negotiating for the product selection of Jewellery & Watches with vendor managers and marketing 

• Wireframe creation

• Lead on the visual concept

• Art direct  jewellery shoot

• Mark-ups for retouching 

• copy check, consistency in 5 languages

• ensure the visual aesthetic and tone-of-voice are designed to the highest standards.

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